In 2025, I stepping into Marketing solved the long-standing isolation of our back-end. I can now validate new designs with customers in real-time, ensuring our solutions are perfectly aligned with commercial demand. It enabled a complete 'Design-to-Market' closed loop.
Stay Open-Minded
Diverse perspectives are the fuel for innovation. While I foster open dialogue to align goals, I also embrace "Hypothesis-Driven" execution to maintain momentum and turn assumptions into learning opportunities.
Continuous Improvement
Knowledge is the foundation of cognitive shift. As me accumulate insights through reading and problem-solving, we expand my "Toolbox," allowing me to select the most effective strategy for any new challenge.
Aligned with Business Value
Design must simultaneously occupy two perspectives, solving user needs and achieving business objectives. Neglecting either side prevents the creation of long-term sustainable value.
Prior to my professional career, I cultivated robust hands-on expertise through internships at i-mps, ebti, and HyXen, and I also served as a strategic consultant for tel25, AXIOM, and YAUDA, where I standardize core processes and catalyze market growth for startups.
While obtaining a certificate offers a structured curriculum, I find that I personally prefer reading. As my professional experience grows, returning to books often brings new layers of understanding. In 2025 alone, I read over 50 books, spanning various domains including Business, Strategy, Design, and Life Philosophy.
Design courses
Internally, I place design at the core of our operations, having developed and taught over 10 courses to drive measurable improvements in design efficiency. Externally, I have served as a lecturer at several prestigious institutions, including NTUT, PCCU, SHU, and FJU, where I led courses in Design and Design Thinking, empowering the next generation of creative problem solvers.
Product Design
Throughout my 10 years of design experience, I have led the design of over 20 products. My professional journey has evolved through three distinct stages, allowing me to bridge the gap between design depth and business value. Today, I leverage marketing strategies to drive sustainable product performance and long-term impact.
Collaborations
From co-founding a startup with a 3-person team to leading a 6-person squad through a traditional publishing house's digital transformation, and managing an 8-person team to deliver over 10 large-scale system projects, I have consistently driven impact across different organizational scales.
I know accumulation isn’t easy, because it often runs counter to my desire to do each product deeply and well, don't you think?
If you confined by existing frameworks, I excel at leveraging diverse perspectives to help break.
Got a design idea? I'm always ready to dive in with you.